The first joint venture of the hottest Chinese dye

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The first Chinese dyestuff joint venture was completed and put into operation in India. July 20, 2009 was an extraordinary day for Chinese dyestuff industry. Lonsenkiri, a joint venture between Zhejiang Longsheng Group Co., Ltd., a leading enterprise in China's dyestuff industry, and Kiri dyestuff, India's most competitive company, was officially put into operation. It has taken a solid first step for the implementation of the "going out" strategy for Chinese dyestuffs, and realized the first step for the transnational production and operation of Chinese dyestuff companies. The two firsts achieved by Longsheng Group Co., Ltd. have made a good start for more Chinese dye enterprises to "go global" multinational production and operation, and have given full play to the leading enterprise. Now, Longsheng Group Co., Ltd. is able to create sophisticated processing products such as vehicle aluminum body frame and aluminum alloy stamping parts for customers

a grand completion and commissioning ceremony was held in Gujarat, India. Mr. randramodi, governor of Gujarat, India, took a special plane to attend the completion and commissioning ceremony. Also attending the completion and commissioning ceremony were Mr. Wang Xuan, chairman of China Dyestuff Industry Association, Mr. Tian liming, secretary general, Mr. Chenjianmin, director of Shangyu foreign trade and Economic Cooperation Bureau, Mr. Ruan Weixiang, chairman of Longsheng group, Mr. xiangzhifeng, executive deputy general manager, Mr. urubhpatel, Minister of industry of Gujarat Mr. ankerpatel, the president of Gujarat dye manufacturers association, the head of Kiri company, leaders such as nishkiri and avinkiri, as well as many dye dealers and relevant media in Vietnam, Hong Kong, Taiwan and other countries and regions attended the completion and commissioning ceremony

at the completion and commissioning ceremony, Ruan Weixiang, chairman of Zhejiang Longsheng Group Co., Ltd., introduced Longsheng and lonsenkiri to the guests

the completion and operation of the project is of great strategic significance to the future development of China Longsheng Group Corporation. First of all, it seized the opportunity of a new round of international industrial transfer brought about by the financial crisis, and "going global" achieved the goal of multinational corporations. At the same time, it took advantage of India's preferential policies such as taxation, low raw materials, low labor costs, information, technology, market and other resource advantages, It has further enhanced the profitability and anti risk ability of Longsheng group, which plays an important role in expanding overseas sales channels, increasing market share, especially in exploring the Asian market for home decoration

at present, the international financial crisis has not been significantly alleviated, the foundation for the stabilization and improvement of the industry is not stable, the competitive pressure on dye export is increasing, and the contradiction between supply and demand is prominent. China's dye output has reached 700000 tons, accounting for more than 60% of the world's output. The excess of the total amount is bound to bring pressure on the environment, energy and market. On the one hand, it is imperative to adjust the structure and eliminate the backward. On the other hand, "going out" is also a good choice for overseas development. Recently, the Ministry of Commerce issued the measures for the administration of overseas investment, giving enterprises many incentive policies to encourage competent enterprises to develop abroad. Longsheng group has taken a good lead in the dye industry. It is hoped that more dye enterprises with certain strength will take the initiative to "go out" and invest in overseas production of products with competitive advantages, technical content, environmental protection and safety by means of joint ventures and cooperation. Realize more dye multinational companies

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